| 1. EUROPEAN TRAINING OF INDIAN EXECUTIVES
2. INDIAN TRAINING OF EUROPEAN EXECUTIVES
EUROPEAN TRAINING PACKAGES FOR INDIAN EXECUTIVES OBJECTIVE
In order to bridge the Euro-Indian cultural gap, The EuroIndia Centre has conceived a unique European training programme for Indian executives. It incorporates the specific needs and concerns of Indian businesses and executives:
Need to focus on continental Europe as a diverse entity Time constraints to acquire a European survival kit or an intensive expatriate training Understanding of Europe by analogy with Indian conditions A congenial learning programme in friendly surroundings A combination of European and Indian experts Familiarisation with European foods, habits and customs without upsetting personal habits and customs
It aims at preparing Indian executives to get a practical grasp of Europe, as a political and economic entity and of its societies, cultures, business practices, legal systems and regulatory environments, in order to facilitate dealing with Europeans and integration in the European context.
The present training program has been divided into two different and complementary packages: a group familiarisation with Europe and an individual familiarisation with specific countries of Europe that can delivered with varying degree of depth, intensity and duration.
PACKAGE I
GROUP FAMILIARISATION WITH EUROPE
Module 1 - Europe as an integrated economic entity and an emerging political force
This module aims at presenting the major facets of the European Union as an institutional entity. There will be interesting comparisons drawn between the European Union and the ‘Indian Union’. The module would include topics such as:
Geography History Institutions Recent developments and their impact on India and Indians: The enlargement to 10 new countries The Euroland The Schengen accords EU norms, standards and regulations with a special focus on key sectors of interest to the trainees. EU cooperation programmes concerning India
Module 2 - Introduction to the European market
This is a Business module that aims at giving a full overview of the European market(s) and the European business culture(s). The module will cover various aspects such as:
Business culture(s) & practice(s) Language issues Business environment(s) Identifying and quantifying demand Creating customised offerings for specific European demands Building and sustaining a corporate and brand image Distribution channels and B2B marketing Focus on select key sectors and/or sectors of interest to the audience Working with European colleagues - Does and Don’ts Socialising with Europeans - Does and Don’ts
Module 3 - European cultures and societies:
This module aims at providing the necessary tools to understand Europe’s cultural and social diversity and efficiently deal with it. Countries such as Italy, France, Germany, Spain, which are likely to be the largest potential markets for Indian business require a thorough country-specific understanding, as opposed, for instance, to Benelux and Scandinavian countries which are already fairly open to foreign companies, will be extensively dealt with.
This module would cover issues such as:
Lifestyle Ways of thinking How language fashions culture and society European values and perception of religion and divinity Concept of family, marriage and live-in relationships Gender studies Attitude towards ethnic minorities Society, etiquette, relationships and friends Understanding and acceptance of the European ways of life. Regional identities and affinities within countries Eating habits Holidays, leisure, travel and sports Living in Europe with one’s family
PACKAGE II
INDIVIDUAL FAMILIARISATION WITH SPECIFIC EUROPEAN COUNTRIES Emphasis will be laid on individual familiarisation with a particular European country through its language and culture. This package would enable the executive trainee to immerse in a different culture while learning the language , in the country of his/her choice where our partners Eurocentres have training establishments : Germany, France, Spain or Italy.
Depending on requirements, available time and motivation, this module can be adapted in terms of objectives, content, intensity and duration.
1) Condensed option: Language and Culture
It aims at giving the trainee a survival kit in a roaming approach of Europe or of a specific country through a general language programme and a culture-familiarisation programme consisting of 4 lessons per week on cultural and social aspects
Duration: preferably 2 weeks minimum per country;
2) Expanded option: Intensive language course
It aims at giving the trainee the ability to stay and work in the country through an accelerated language course of optimum intensity, which still leaves the afternoon free to enjoy living the language and getting to know the locals. To facilitate complete immersion, accommodation could be organised with a host family.
Duration: 2-36 weeks; 25x50 minutes’ lessons per week plus self-study in the learning centre.
INDIAN TRAINING OF EUROPEAN EXECUTIVES
This package has been successfully used in numerous cases for preparing senior corporate executives for expatriation to India.
The Centre, proposes to customise training packages, drawing from the inputs mentioned below, in order to meet the exact needs and time constraints.
On special request, The Centre can devise other packages catering to the training needs of:
A management team A project team A mixed European and Indian team to be operational locally in India INDIA TODAY
Geography, climate Major historical events and invasions that have fashioned India India - a case of multiple nationalist movements State of reforms since 1991 Indian political scenario- end of single party rule and the dawn of the coalition era Emergence of regional disparities and the increased role of states Several communities coexisting in one great Nation Pariahs and the caste system Indians and Hindus Muslims and Christians in India The haves and the have-nots India’s geopolitical situation
UNDERSTANDING INDIAN SOCIETY
Well established philosophical concepts: Karma, Dharma,... Religious disparities and tolerance - practical consequences Understanding Indian values - God and Gods The Materialistic India and the Fatalistic India Importance of family and ceremonies (child birth, marriage, cremation etc.) Role of the Indian Woman Non verbal communication Family and cultural differences with Europe
INDIAN CORPORATE ENVIRONMENT
Bureaucracy befitting Kafka A well organized ancestral hierarchy influencing the administrative set-up History and sociology of various Indian business communities Powerful trade unions Managerial practices Day-to-day interaction with locals: does and don’ts Quality control and team work : major challenge Patience: a capital virtue What does "no problem" exactly mean ? Negotiating with Indians
EVERYDAY INDIA
Welcome and day-to-day living in your city of residence Living conditions: hygiene, schools, transport, health etc. Finding and maintaining accommodation Inviting and being invited - "eat and run" civilisation Managing servants Social and cultural life Travelling in India
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